اشاره:
beneficial
misleading
blatant
brainwash
implicit
catchy jingles
exploit
ubiquitous
bombard
watchdog
subtle
informative
Modern advertisements contain hidden messages. ………(a)………. in the advertisement showing the
pretty girl in the new car or the smiling children round the packet of washing powder is the message
that if we buy the product, we also achieve success and happiness. It is ………(b)………. approach since
it seeks to ………(c)………. our secret dreams, and it is inescapable since advertising is ………(d)………..
Giant street hoardings and ………(e)………. on television ………(f)………. us from all sides. They ………(g)
………. into believing that we can realise our ambitions quickly and easily. On the other hand, defenders
of advertising say that it is ………(h)………. Advertising is ………(i)………. Advertisements tell us about
useful new products. They brighten our lives with colour and music. They increase demand, stimulate
industry and so keep prices down. Whether for or against advertising, most people would agree that
some kind of ………(j)………. body, appointed by the government or by the advertising industry itself, is
necessary to maintain standards of honesty and to discourage the more ………(k)………. types of ………(l)
………. advertisements.
منبع: سرزمین زبان
اشاره:
sewage
enlightened
pesticides
acid rain
ecological
deforestation
disposal
herbicides
extinction
animal rights
sustainable
organic
When industrialization began, little thought was given to its …… (a) ….. effects. Raw, untreated …… (b)
…… was allowed to pollute our seas and rivers. Animals were killed for profit to the point of …… (c) ……
. The loss of trees through uncontrolled …… (d) …… caused erosion and unstable climate. …… (e) ……
was caused by the poisonous gases man sent into the atmosphere. Chemicals in …… (f) …… killed animal
life. …… (g) …… destroyed plants. The balance of nature was disturbed. It is only now that we are
waking up to the problem. More natural, …… (h) …… farming is advocated. Legislation controls the ……
(i) …… of waste products into our air and water. Wildlife organizations are becoming more militant in
their fight for …… (j) …… . Replanting policies in some parts of the world mean that our forests should
in future be …… (k) …… We can only hope that growing public awareness and …… (l) …… legislation will
produce a world which is safe for us and will provide ~ good quality Of life for future generations.
منبع: سرزمین زبان
اشاره:
elite
divisive
potential
gifted
classless
spontaneity
cram
streaming
conventional
labelled
labelled
inferiority complex
It is interesting that in some countries which are socialist and therefore supposedly ………(a)………. , the educational system is based on ………(b)………. , which means that children are educated according to their ability, with more ………(c)………. children separated from the others. Supporters of this system say that more intelligent children will be helped to achieve their full ………(d)………. in this way and that these children will be held back if they have to share lessons with less clever pupils. Opponents of this system, on the other hand, maintain that it creates an educated ………(e)………. , a special class of ………(f)………. people who are encouraged to think of themselves as superior to the others. Similarly the others may, as a result of being ………(g)………. second-rate, develop some kind of ………(h)………. In a word, such such a system is ………(i)………. , since it creates a division between people. Another important question in education is the amount of freedom and choice children should be given at school. The conservative view is that a ………(j)………. system of strict rules is best. However, critics of this attitude say it causes regimentation, as in the army, and discourages children’s natural imagination and ………(k)………. We must ask ourselves what the purpose of education is: to ………(l)………. children’s head with facts or to encourage them to develop their natural abilities in their own way.
sarzaminezaban.com
اشاره:
cosmopolitan
pollution
congestion
to breed crime
metropolis
urban
cost of living
irresistible lure
stimulation
commuter
city-dwellers
anonymity